Welcome to Shop Propr Life+Style,

Althea Johnson is a Kbeauty Skincare expert, founder and curator of Proprlifestyle based at 458 Ossington Avenue, in Toronto.  A trip to Seoul Korea in 2017 lead to an exploration of the Korean skincare traditions and technological advances from the Asian perspective.   

After personally experiencing the result-oriented techniques and products that helped to alleviate issues with her eczema and severe cystic acne, an idea was born to offer Kbeauty products to the Canadian market for those who have similar skin issues.

Shop.proprlifestyle.com offers award-winning Korean skincare products that combine plant-based ingredients with state-of-the-art technology and are suitable for sensitive skin types including eczema. Paraben-free, Sulphate-free, Synthetic-free.

Althea was nominated as Entrepreneur of the Year by eBay in 2019 and inducted into eBay’s Hall of Fame in 2020.  Proprlifestyle has been featured in The Toronto Guardian, Globe and Mail, S/ Magazine, The Kit, Buzzfeed & Narcity.  She has also been an invited guest speaker for the Globe & Mail Women & Entrepreneurship and Business Behind The Scenes with SHSM Business 2023 virtual events.